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Our daily life is dominated by brands which are present all around us. Our outlook is considerably impacted by them. Resonance and humility are the qualities that differentiate some brands from others, as they appear to be more humane and dynamic in their approach.
The brands which keep on modifying themselves with time are the most successful. Rather than abandoning any brand completely, we like to see it evolving according to our changing needs.
Dynamic Branding is a term that eme